EVENT OVERVIEW
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Installation of themed beach environment inside enclosed event space.
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Creation of safe family play area to include sand-pits, Punch and Judy, balloon modelling, musicians and children’s entertainers.
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Small stage for musicians and entertainers.
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Character Actors to interact with & welcome guests
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Full Installation / removal
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PA / technical support
BENEFITS
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Retained footfall, keeping customers on site for longer
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Family friendly activities
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Encourages families to stay while parents shop
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Community focused event
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Flexible event days - single day, consecutive weekends or short runs (i.e. 1 week).
ADDITIONAL ACTIVITIES
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Community group involvement – local artists, musicians, entertainers etc.
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Food samples from retailers
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Ice cream workshop
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Smoothie / Non-alcoholic punch workshop
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Charity involvement / competitions (ie: Grand in the Sand).
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Branded photo backdrops / peep through boards
COMMERCIALISATION OPPORTUNITIES
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Popcorn / Ice cream / Refreshment sales
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Photo booth with paid for printing on site
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Photo booth branding for centre or retailers
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Hot-tub ‘try and buy’ initiative with local supplier
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Free samples from retailers
Branding
Full branding opportunities available
Take AWAYS
Free gifts and activities for all children to take away
AVAILABILITY
Available in the summer or tied in with other seasonal activities (if undercover)
Full breakdown of visitor numbers and engagements